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Dynamic Remarketing on Facebook: Step by Step

The ultimate tool we have craved for ages is finally here: Facebook has enabled dynamic remarketing on its ad accounts so that users will be displayed the very goods they had viewed.

Let’s explain what dynamic remarketing is in the first place. It is a way to show the ads based on the products the visitor had viewed but not bought, and remind the visitor to purchase the goods. Here, try to view the products on Pilulka.cz or add them to cart and check your Facebook account after a few minutes.

 

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Lukáš Krejča

Head of MENAPI at ROI Hunter
Po pár letech práce PPC specialisty v agentuře a na volné noze jsem se přestěhoval do Dubaje, kde nyní vedu pobočku ROI Hunter & Business Factory. Miluji svou práci, rád o ní mluvím a učím ji ostatní. Kontaktovat mě můžete přes e-mail lukas (a) lukask.cz nebo LinkedIn.